Sometimes a rare and fantastic combination of qualities occurs: A passion for breakdance, a tremendous talent, high creativity, a thirst for work and the mature ability to build up a career that will span the entire globe. Break-dancer Justen Beer (16) has it all, winning several TV Shows and performing in Europe, Asia, and America. A global star like Justen can shine at his brightest when his brand is visually distinctive and easy to spot. For him a consistent and recognizable house style has been created, a logo that works on a t-shirt as well as on a hat, an app or website. All in a visual style clearly illustrating that Justen as a break-dancer can easily leap from standstill into a salto, but as a person is firmly rooted in the earth.